“OMmatic's Google Ads campaigns regularly bring me qualified consultation inquiries. The ROI is absolutely right.”
SEA for
Insurance Brokers
Search advertising campaigns specifically for insurance brokers and agents. Immediate visibility on Google.
Google Ads for Insurance Brokers
With professionally designed Google Ads campaigns, you reach potential clients at exactly the moment they are searching for insurance advice. You only pay per click and have full budget control.
Google Ads specifically for Insurance Brokers
We create and optimize Google Ads campaigns that specifically target potential insurance customers.
Keyword Silos
Structured campaigns by insurance type: Auto, Liability, Disability, Retirement Planning – for maximum relevance.
Ad Copy
Compelling ad copy that builds trust and invites consultation appointments.
Performance Max
AI-powered campaigns that reach the best insurance customers across all Google channels.
Conversion Tracking
Precise measurement of every inquiry – you know exactly which campaign generates which policies.
Landing Pages
Specially optimized landing pages for each insurance type that convert visitors into prospects.
Transparent Reporting
Monthly reports with all KPIs: clicks, costs, inquiries, cost per lead, conversion rate.
In 4 steps to more insurance customers
Analysis
We analyze your market, competitors, and search volume for insurance products in your region.
Setup
Campaign creation with optimal keywords for each insurance type, ad copy, and tracking.
Launch
Campaign launch with daily monitoring and rapid optimization in the first weeks.
Scaling
After the learning phase, we scale the successful campaigns for maximum inquiries.
Premium Google Partner + 25 additional partners.
Best tools, direct support, highest standards.
What Our Insurance Clients Say
“I was particularly impressed by the fast response time and transparent reports. I always know what my budget delivers.”
“Since working with OMmatic, the number of consultation appointments has almost doubled. Absolute recommendation.”
How We Lead Clients to Success.
Measurable Results from Our Work.
Arbeitsrechtskanzlei Hamburg
The Hamburg employment law firm was on page 4 on Google – barely findable for potential clients. Despite a strong professional reputation, the firm was not visible for relevant employment law search terms. New clients came almost exclusively through personal recommendations, not through digital channels.
Familienrechtskanzlei Frankfurt
The family law firm in Frankfurt had minimal visibility in the local area and generated too few organic inquiries. Potential clients urgently seeking family law advice found competitors instead. Despite professional expertise, digital discoverability in Frankfurt and the surrounding area was lacking.
Freudenberg Law
Mr. Freudenberg, attorney specialized in corporate law, had a professional website when our cooperation started on 2023-06-01 – but no digital visibility at all. His firm site averaged only 50 Google impressions per day. Consequently it generated almost no qualified mandate inquiries – potential clients either found their way via third-party portals or not at all.
Motzenbäcker & Adam Law Firm
When the attorneys Motzenbäcker & Adam approached OMmatic around five years ago, their only "advertising" was a shingle on their Kaiserslautern facade. No professional online presence, no systematic client acquisition, no predictable visibility. The goal was ambitious: from the traditional law firm shingle to a digital law firm brand that is visible, relevant and trustworthy – regionally and nationally, predictable and independent of any single marketing channel.
Rischmüller & Seide
In hardly any field of law is immediate availability as critical as in traffic law. Clients reach out right after an accident or a fine notice – moments where every minute counts. For Rischmüller & Seide in Braunschweig this was daily reality: the phone rang non-stop, the team hit its limits, and valuable time was lost in the call chaos.
Schullerus Law
Attorney Paul Schullerus, specialized in social security law in Wiesbaden, had already invested in online marketing before. Several agencies had promised modern designs and effective sites – visually polished, yet the inquiries never came. What was missing: real strategy – audience-focused content, search-engine visibility, precise client messaging in the sensitive social-law space. Technically the site was broken too – despite being built by "big" agencies.
Increase Visibility Now
Get expert advice on Google Ads.
FAQ – Frequently Asked Questions
Most customers and prospects today search online first. Anyone invisible there loses enquiries to better-positioned competitors — even when the quality of service is identical. Google Ads / SEA makes your offering discoverable at exactly the moment of need.
For sustainable results in the insurance industry we recommend a minimum total budget of around 1,500 €/month (media + management). SEO-only packages start at 800 €/month. We tailor a proposal to your region, competition and goals.
SEA campaigns typically deliver the first enquiries within 2–4 weeks. SEO effects build up over 3–6 months. Local optimisation (Google Business Profile, reviews) can become visible within weeks — especially in regional markets.
We track every call, form submission and email and attribute them to the campaign that delivered them. Monthly reports show cost-per-lead, conversion rate and budget utilisation transparently.
Yes. We analyse existing accounts first, identify quick wins, and only rebuild what's really necessary. Wherever possible we preserve historic learnings instead of starting from scratch.
Always. Google Ads, Meta and Google Business Profile run on your name — you keep full rights and access. We work as administrators, never as owners.
No. Our retainers are cancellable monthly. We keep clients through results, not clauses.
Yes — conversion-optimised landing pages, responsive search ads, display creatives and short videos. Everything produced in-house so targeting, message and design stay consistent.
A functional, mobile-friendly website is the minimum. For strong campaigns we usually recommend dedicated landing pages — we can build those without a full website relaunch.
With a free 30-minute call. We discuss goals, audience and current measures. You then receive a written concept with fixed pricing. On approval we go live within 10–14 days.