Success

Digital pioneering role for Motzenbäcker & Adam – visibility with a system

From law firm sign to digital law firm brand with OMmatic – visible, relevant, successful.
Strategy instead of chance: more mandates, more trust, more growth.

Initial situation

When the lawyers Motzenbäcker & Adam When OMmatic was approached about five years ago, the law firm's digital visibility was practically nonexistent. At that time, their "advertising" was limited to a law firm sign on the exterior of their building in Kaiserslautern. There was neither a professional online presence nor a strategy for acquiring clients in the digital sphere.

Goals

  • Building a modern, professional online brand presence
  • Continuous, predictable client acquisition
  • Building a regionally and nationally renowned law firm
  • Digitalization of communication and client contact
  • Independence from a single marketing channel

The solution:Holistic multichannel strategywith OMmatic

Together with the law firm, we developed a customized multichannel strategy that not only aims for short-term leads, but also for sustainable law firm growth.

Our measures at a glance:

1
Website relaunch with a clear focus on conversion, trust and competence
2
Search engine marketing (SEO & SEA) for immediate and long-term visibility
3
Social media campaigns, tailored to target groups, legal areas and seasonality
4
Content marketing to position itself as a problem solver in legal matters
5
Conversion tracking & data analysis for ongoing optimization

The result: Predictable mandate requests, continuous growth

Through close, creative and goal-oriented collaboration, the law firm is now known beyond the region as digital pioneer law firm known in Kaiserslautern.

Measurable successes:

Adam Moztenbäcker Contact
From 0 to 130 inquiries per week (completed contact form) in 3 years.

The law firm is not only digitally present today, but digitally sought after. New mandates no longer come about by chance, but as a result of a clear strategy, continuous optimization and genuine partnership.

What makes this case special:

  • Long-term cooperation on equal terms
  • Transparent communication & data-driven decisions
  • Real relief in day-to-day business through automation & digitalization
  • Sustainable growth instead of flash in the pan
Your law firm as a digital brand.

More visibility, more suitable mandates, less wasted effort – with a strategy that works.
Start now with an individual initial assessment by our experts.

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